Many brands struggle to find ways to improve customer service. In the era of the smartphone, customers have become conditioned to expect immediacy and absolute control.
Vending machines have grown a lot more sophisticated than your basic pop, candy and playing card machine. A variety of exciting new products in smart vending machines are taking automated retail to places it has never been and people are loving it. Throughout the world, people are embracing smart vending machines as a great new way to access products they love.
Topics: smart vending machine
5 Key Differences Between Automated Retail Machines and Vending Machines
Vending machines are a constant presence in our daily life. They can be found around almost every corner but their functions are dated and limited
Imagine an automated sales clerk, one that is always available and reflects your brand perfectly every interaction
To stay in the forefront in a competitive environment, it is essential to recognize and utilize opportunities that will give you an advantage in creating growth and sustainability. The prestige of your brand must be upheld and most importantly, it must be accessible. Using innovative and exciting marketing and sales techniques you can significantly impact your brand equity.
Automated retail has become more prevalent in the shopping community and successful companies are increasingly taking advantage of the unique opportunities it presents. Self service retail isn’t new; consumers have enjoyed the conveniences of making a quick transaction at the ATM or getting their movie tickets from a self-serve kiosk to avoid long lines or slow customer service.
There’s nothing worse than a vending machine helping itself to your hungry wallet without dispensing anything in return. Equally annoying is watching in despair while your choice snack gets stuck as it makes its way towards you. They can be a real source of frustration. However, they do make for some comic relief! Here’s a look at some of the best vending machine fails from across the internet.
Grabbing and securing a customer’s attention continues to be increasingly difficult, as society’s expectations grow at the same speed as technology. With smart phones, streaming services and adblocking services for browsers, mediums to reach new customers are shrinking while people have more and more distractions to help them tune your message out. So, here are 4 creative ideas for breaking through the noise and increasing consumer awareness of your brand.
Topics: brand awareness
Where and when did it begin?
Vending machines are a tried and true vehicle for shrinking an entire convenience store into a refrigerator size round-the-clock revenue generator.
Towards the end of the 19th century English publisher and entrepreneur, Richard Carlisle, expanded his reach through vending machines by selling books and the trend was rapidly adapted by other merchants.
Premium brands have to remain vigilant to retain their prestige. They are competing with everybody else in their product category, other premium brands and in the minds of their consumers – who are also the primary drivers of the value of premium brands. Therefore, the most important factor to increase value is maintaining the prestige of your brand in the minds of your audience.